Hyo Kahng
✌️

안녕하세요, 저는 강효석입니다.

I blend technology, graphic design, and marketing to build engaging, functional web experiences.

About Me

I am passionate about technology and art, excited by the possibilities of blending these two fields for creative solutions, especially in the realm of digital communications.

My background in graphic design and passionate pursuit of technology has formed the foundation of my work. This combination of interests has fueled my belief in a multidisciplinary approach, where innovation arises from the intersection of different fields. I am convinced that integrating the principles of design with the capabilities of modern technology leads to innovative and creative solutions, from concept to final execution.

Projects

Skills

Programming Languages

  • Javascript ES6
  • Typescript
  • HTML5
  • CSS
  • Python

Libraries & Platforms

  • Next.js
  • React
  • TailwindCSS
  • ShadCN/UI
  • Framer Motion
  • Sentry
  • Resend
  • Redux
  • Axios

Cloud & Technologies

  • Vercel
  • Firebase
  • Docker
  • Cloudinary
  • Appwrite
  • Git

Design & Marketing

  • Figma
  • Adobe CC
  • Miro
  • Webflow
  • WordPress
  • Google Analytics
  • Branding
  • Typography

Experience

Media Production Assistant, Boston University

Boston, MA

Produced graphic assets for Massive Open Online Courses (MOOCs) using Adobe Illustrator, Photoshop, and After Effects. Learned the Agile methodology to iterate deliverables in a large scale production environment.

August 2016 - August 2017

Website & Graphic Designer, Boranet IT

Englewood Cliffs, NJ

I was introduced to HTML/CSS/JS in website development. Simple sites built by modifying templates and learned to build custom websites from scratch. Wore different hats to both produce and implement content for client digital marketing strategies.

July 2017 - November 2017

Technology Manager, The Whole Brain Foundation

Cambridge, MA

At a startup, I spearheaded the development of a new website, initially using WordPress before transitioning it to Wix. I led fundraising efforts by utilizing Network for Good, contributing to securing crucial funding, and managed multiple marketing campaigns targeting angel round investors. Additionally, I played an active role as a co-inventor in the patent application process and supported the marketing team by designing slide decks and graphics.

December 2017 - December 2021

Media Marketing Director / Platform Engineer, FloodCo USA

Elmwood Park, NJ

Spearheaded the company's rebranding and end-to-end website redesign. Managed the project from conception to launch using WordPress, which eventually inspired my transition to modern, scalable frameworks like Next.js.

January 2022 - April 2024

Frontend Developer, Wholesale Direct

Weehawken, NJ (Remote)

Contract project to launch a wholesale e-commerce business. The platform included essential features such as user authentication, product catalogs, shopping cart functionality, secure payment integration, and an order management system. I implemented responsive UI/UX for seamless experiences across devices and utilized RESTful APIs to integrate third-party services, including Stripe payment gateways and shipping providers.

April 2024 - August 2024

Frontend Project Lead, The Whole Brain Foundation

Cambridge, MA (Remote)

Led a development team to build an interactive MVP demo using Next.js, successfully modernizing the company's platform away from a legacy Wix site before ownership restructuring concluded the project.

August 2024 - November 2024

Operations Director, Nutley School of Music

Nutley, NJ

I oversee all daily operations, digital strategy, and staff management, successfully driving the school's growth from 500 to over 750 active students. I spearheaded the digital transformation of the business by migrating our legacy scheduling system to Opus1.io, drastically reducing administrative overhead through automated batch communications. To repair a broken lead pipeline, I overhauled the school's website and built custom data-capture forms that automatically sync with both our management platform and a dynamic lead-tracking spreadsheet for the front desk. In addition to technical operations, I direct all omnichannel marketing campaigns across Meta, Google Ads, and email, while managing the hiring and training of all teaching faculty and administrative staff.

November 2024 - Present

Contact me

Please contact me directly at hyobewan@gmail.com or through this form.